Advertising Strategy





Advertising strategy is to plot and to convince a customer to purchase a product or a service efficiently. Proper product calculation, market definition, media examination, monetary choice, results in perfect plan base on resources.

It has become very important to promote a product or a service in a market as competition in market has got increase between the computing product. Therefore, to examine why a consumer should buy a product or service and, why there product is different from another product and to reach out to customer advertisement now a days has become important.

Every business or a product need promotion for reaching out to the customers. So, to make an effective advertisement for a product or a service a proper strategy must be made so it reaches out to the customer in proper manner. Lot’s of thing are to be taken under measure to make strategy achieve its target. There are some steps which help us to develop an advertising strategy. If this step are followed for the advertisement then and only a perfect strategy is made and the product or a service reaches it target. Under are the steps for the strategy.

    1. Defining the Product or Service
    2. Understanding the target audience
    3. Market research
    4. Developing a marketing plan
    5. Deciding Advertisement media 
    6. Budget
    7. Marketing methods
    8.   Modifying advertising strategy

If this steps are followed perfectly and in order to make the advertisement strategy then it may achieve its target to convince a customer to buy that product or service.





Above is a video attached to explain why it is so much important to advertise a product or a service in the market.  

References

 James Patrick. (2014, September 6). Developing an Advertising Strategy [Internet marketing]. Retrieved from
https://www.b2bmarketing.net/en-gb/resources/blog/developing-advertising-strategy






  




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